Clarifying Life Purpose: So What’s the Big Deal?

I imagine if you’re reading these words, there’s something about the notion of living on purpose that brought you here. After all, that is the primary purpose and thrust of this blog and the business and people behind it.

In fact, our ‘product’ is enhancing life through purpose. But, you may also be asking yourself, “What’s the big deal about clarifying your life purpose?” In other words, “What’s in it for me?” (Me, being YOU – the person reading these words. )

So, over the next few days, I’d like to share with you the Top Ten Benefits of Clarifying Your Life Purpose and Living True to It. These top benefits came from other people just like you who used the Life On Purpose Process as their map to guide them along the Purposeful Path to their own personalized Life On Purpose, and then later reported back to me what they felt were the most valuable benefits they’d received.

See how many of these would enhance your life if you had more of them available to you. (These are excerpted from my book, Life On Purpose: Six Passages to an Inspired Life.)

Here are the first two:

Benefit #1–Focus
When you clearly know your life purpose, it becomes a truing mechanism that allows you to focus more clearly on what matters most to you. Many people report that this has been one of the most valuable benefits of going through the Purpose Process, because once they found their focus, they could begin to use their life purpose to make their decisions about where and how to invest their time, energy, money, and talents.
Oftentimes, a life that is unfocused and scattered is a life off purpose, much like a boat without a rudder. When you don’t know your true purpose in life, you tend to be thrown all over the place by the currents of circumstances.

Benefit #2–Passion
For many people, clarifying their life purpose becomes the key to unlocking their passion for life. Their passion then becomes the fuel that propels them forward. They act in extraordinary ways, surpassing anything they would have even imagined without the spark of their purpose. For inspiring stories straight out of the files of Project Purpose, go to the Life on Purpose Institute web site at:

A life off purpose is often devoid of any real passion. The experience can be a little bit like the movie Pleasantville. At the start of the movie, everyone in Pleasantville is living a dull, black and white life; but over time they begin to tap into their passion and learn that life can be a beautiful, multi-colored experience filled with passionate moments.

Stay tuned, more juicy benefits to follow. As you read over them, pick the top 3 or 4 that would be most valuable for you. At the end of this series, I’ll offer a coaching assignment that can start to bring those benefits into your life even before you know your life purpose with crystal clarity.